Explore the fascinating world of Easter egg marketing and learn how hidden surprises can captivate and delight your audience, drawing inspiration from successful campaigns by Taylor Swift, BMW, and others.
Today’s seniors are more comfortable with technology and social media. Knowing how the aging audience is adapting to technology will help your sales and marketing teams make deeper connections with prospects by building relationships, reaching them where they’re consuming media, and offering messaging and programs that resonate with their desires.
A brand refresh shows your customers and potential customers that you care enough to look and be your very best. That means you care about them. And that, ultimately, is good for your bottom line.
To be patient-centric, healthcare providers and organizations must shift their perspective and create messages that resonate with a patient’s real issues and concerns. They must remember that a person’s health is a sensitive, emotional subject, and choosing medical services is not like deciding between brands of coffee at the store.
TULSA, Okla. – May 25, 2023 – AcrobatAnt announced today that it earned a total of three statues at the 44th annual Telly Awards, which honors excellence in video and television across all screens. AcrobatAnt’s brand launch video for Sangha, a men’s nonprofit recovery community in Tulsa, won two awards in the non-broadcast category: a […]
AcrobatAnt, a full-service advertising agency, has signed a licensing agreement with Zenzi, a Dallas-based values-marketing research platform. The foundation of Zenzi’s approach is ValueBase®, a sentiment-analysis tool developed by the agency that extracts psychological markers from online data with 95% accuracy. This tool is used to identify trends and examine behaviors to provide powerful consumer […]
Websites have changed drastically over the course of the last decade. Accessibility is at the forefront when planning a website’s design and structure. What is accessibility? Think of it as a type of universal design that is developed so that every possible user who visits your website will have the same experience regardless of how […]
After 40+ years in the ad business and 13+ years as an Ant, AcrobatAnt founder David Downing is ready to jump headfirst into retirement. David’s clients have always enjoyed his straightforward and honest approach to their marketing, treating their budgets as his own and managing to results. And, we’ve appreciated his passion, stability and non-wavering […]
At the beginning of this year, the team at AcrobatAnt took home three awards for our creative work in 2021. We’re always marching forward on new projects, but we wanted to take a moment to pull back the curtain on last year’s output and celebrate each award. Who Recognized AcrobatAnt? Both the Healthcare Digital Marketing Awards (HDM) and the Service Industry Advertising Awards (SIA) […]
How has previous career and/or academic experience prepared you for your work here? The influence of my three older brothers being involved in the art world gave me an appreciation of what it takes to have a career in this business. I followed in my brother Dean’s footsteps and went to OSUIT in Okmulgee, attending […]