Ant Q&A – Derek Koenig

Social Media Coordinator
Derek Koenig

Meet Derek, our chief creative officer, an inordinately curious and adventurous soul who has plied his marketing trade around the world, serving in leadership and creative positions on both the client and agency sides for a Who’s Who of internationally known companies.

How has previous career and/or academic experience prepared you for your work here?

I am grateful for a career that includes leadership roles at top client, media content and agency companies. Throw in a few start-ups and the experiences have given me a full 360 perspective of the marketing industry—one that I believe provides an ideal opportunity to redefine what true value means for clients and how AcrobatAnt can uniquely deliver it.

How would you describe your job?

For me, it is all about being curious and learning new things every day, then applying the learning to do better work.

Why did you get into this wacky business?

I started as a copywriter, creating training videos for Ford. As an econ major, it made perfect sense!

Give us three to five fun facts about you!

I have:
  • Run three marathons.
  • Skied with Bode Miller and Lindsey Vonn.
  • Climbed with Alex Honnold.
  • Biked with Lance Armstrong.
  • Hung out with Quincy Jones.

What inspires you?

Uncovering a breakthrough idea inspires me. It feels like falling in love.