AcrobatAnt Celebrates 6 Aster Awards for Excellence in Healthcare Advertising

AcrobatAnt took home six wins from the 2024 Aster Awards, one of the most prestigious healthcare marketing competitions in the nation. A gold Aster represents a score in the upper 5% of entries. We’re proud to accept five gold and one bronze award for projects that range from television to newspaper ads. Here’s a bit more about the winners:

AcrobatAnt – Gold

Social Media Self Promotion

Our role as a creative agency doesn’t end with advertising. We aim to be an industry thought leader and educator, and we regularly publish social media content on trending healthcare topics. We’re honored to be recognized for work within our own brand.

CommunityCare – Gold

Direct Mail Series

Created to educate those aging into Medicare, this direct mail series for CommunityCare includes self-mailers, postcards, and bifolds. We incorporated a new geometric look that honors their brand standards yet breathes new energy into this multi-touchpoint campaign.

CommunityCare – Gold

Newspaper Advertising – FSI

We carried over the refreshed look of Community Care’s direct mail pieces to full-page newspaper inserts. More space meant a greater opportunity to feature plan features and CommunityCare differentiators.

Salina Regional Sports Medicine – Gold

Television

We partnered with Retrospec Films to produce this cinematic TV spot for Salina Regional. The kinetic energy of the ad perfectly reflects Salina’s world-class team of physicians.

Spartanburg Regional – Bronze

Annual Report

Our design for the Gibbs Cancer Center annual report features beautiful data visualizations and a clean, easy-to-digest layout. It’s always a pleasure to work on such important documents.

Vanderbilt Health Children’s Hospital – Gold

Animated Web Ads

This set of digital display ads features messaging tailored to specific subsets of the hospital’s larger audience. Creative copywriting helped us reach parents with high stress, those with low stress, and groups of parents based on the age of their children.

Although this collection represents a mere sampling of our 2023 work, we’re honored to partner with a variety of healthcare organizations. We look forward to making a difference in their communities in 2024 (and to hopefully make more award-winning work in the process). Stay tuned for more updates from the Ant farm!