Going through hoops to brand an arena.

Oklahoma City’s Chesapeake Energy Arena (now Paycom Center) recognized that it was leaving revenue on the table with lackluster concessions stands. We partnered with the arena to transform each stand, mini-market and bar area into unique and destination-worthy eateries. Our creative team delivered slam-dunk concepts for crowd-pleasing brands that matched the energy of the venue’s hoop stars, the Oklahoma City Thunder.