Media industry veteran who is focused on building brands and creating data-driven solutions using a range of media and marketing tactics. With more than three decades in media, both on the agency side and the client side, Chris is committed to providing transparent media solutions that get results. As AT&T’s VP of Media Services, Chris was responsible for a $1.7 billion budget for all strategic media initiatives and new media marketing for all AT&T companies, including mobile and consumer products. At AcrobatAnt, Chris ensures the agency and its clients are leveraging technology and innovation to get measurable business results.
- Balancing the building of the brand with driving performance through data driven media. Emphasis on understanding audiences that are motivated by the brand and bringing ideas that resonate increasing awareness and transactions.
- Healthcare
- Restaurant
- Amusements
- Retail
- Telecom
- Travel
- Finance
- Automotive
- Ecommerce
- Ad Age – Media Maven
- MBA
- SMU – Marketing Certificate
Travel, Travel, Travel. I would love to visit Spain, Portugal, Finland, Norway, Sweden, Australia, New Zealand. Did I mention that I would like to travel?
Resourceful
Cooking! Everything from a brisket to a gourmet meal. I love to make my own beef jerky and real Canadian Bacon.