The 2023 planning season is in full swing. Many of our clients, as well as the AcrobatAnt leadership team, are looking at economic indicators to evaluate what’s ahead and how to adapt accordingly. Here are some of the themes regarding 2023 planning that we thought we would share: Planning based on historic data only.• Historical […]
Meta, Facebook’s parent company, recently announced that it is dropping targeting options that relate to “sensitive” topics such as health causes, sexual orientation, religion, politics, and social issues. The intended purpose of this restriction is to prevent ads that discriminate based on age, gender and location. This means Facebook’s “Special Ad Audiences” are going away […]
Ants love sweet treats, indulgent snacks and enjoying time with each other at Tulsa’s annual state fair. Here’s a glimpse of our afternoon fun! 🎪🎡🎠
AcrobatAnt, a full-service advertising agency, has signed a licensing agreement with Zenzi, a Dallas-based values-marketing research platform. The foundation of Zenzi’s approach is ValueBase®, a sentiment-analysis tool developed by the agency that extracts psychological markers from online data with 95% accuracy. This tool is used to identify trends and examine behaviors to provide powerful consumer […]
Agreements represent AcrobatAnt’s commitment to serving Oklahoma-based companies AcrobatAnt inked a deal with Reasor’s to lead the grocery chain’s digital strategy and digital media program, and expanded its long-term relationship with Mazzio’s to be the restaurant chain’s agency of record across all media channels. Having served as Mazzio’s creative agency since 2009, AcrobatAnt now leads […]
Ants are social creatures and love food. So, when the new Ant colony is across the street from a park, Ants picnic!
How has previous career and/or academic experience prepared you for your work here?The technical skills I gained as a developer have been some of the most valuable and useful to our clients. Using this experience, I can address tracking and website issues to ensure we have the best possible data to improve results. How would […]
Mark your calendars for big savings – Amazon’s annual Prime Day sale will begin on June 21 and take place through June 22. The once single day sale has grown into a 48-hour event in recent years with some hidden deals known to be scattered even before and after the announced times. As of June […]