Results in paid media often don’t come from the biggest budget; instead, they come from a well-thought-out plan. Too many brands make the mistake of launching their digital advertising campaigns by turning on a single Google Ads campaign, boosting a post, or throwing money into social media ads and hoping something sticks. Without a clear […]
The number-one priority of a senior living community is to keep its residents happy by addressing their physical, emotional and social needs as thoroughly as possible. Whether it’s a community for the active 55-and-over set or a continuing care retirement community offering everything from independent living to skilled nursing and memory care, the resident should […]
In the dynamic landscape of today’s restaurant industry, mastering social media marketing is no longer a trend—it’s a necessity for success.
Like other service industries, healthcare has evolved into a consumer-driven market in part because of technology and easy access to information. Most people needing healthcare services these days are not passively waiting for providers to attract their attention through traditional and digital advertising channels. Instead, they’re taking a more active role in their healthcare journey: […]
AcrobatAnt took home six wins from the 2024 Aster Awards, one of the most prestigious healthcare marketing competitions in the nation. A gold Aster represents a score in the upper 5% of entries. We’re proud to accept five gold and one bronze award for projects that range from television to newspaper ads.
Restaurant Marketing Strategies In the dynamic world of the restaurant industry—restaurant marketing, in particular—staying ahead of trends and adopting innovative strategies are essential for success. From evolving consumer preferences to technological advancements, this blog explores insights, considerations, and marketing tips. In January, restaurant marketers don’t have to search very far to find the latest trends […]
When it’s time for a website upgrade, every business wants to get the job done as efficiently as possible, which saves time and money. Sometimes, instead of a new website, a business simply needs a reskin of its current site. Outlined below are pros and cons of reskinning a website and starting from scratch. If […]
How has previous career and/or academic experience prepared you for your work here?The technical skills I gained as a developer have been some of the most valuable and useful to our clients. Using this experience, I can address tracking and website issues to ensure we have the best possible data to improve results. How would […]